Pair Finance establishes Swiss subsidiary

Pair Finance is making its move onto the Swiss market. According to its own information, the Berlin-based company is the leading fintech for AI-based digital debt collection solutions. It now has its sights set on tapping into the Swiss market from its new base in Zurich, further details of which can be found in a press release. At the new subsidiary in Zurich, the Swiss technology expert Marko Kusigerski is currently in the process of establishing a dedicated team to serve the Swiss market.

At Pair Finance, a self-learning algorithm categorizes people in arrears on the basis of findings obtained from behavioral psychology analyses and proactively helps to solve their payment problems. In addition to content and tone in addressing users, the solution determines aspects such as the optimal channel, point in time and frequency. Ultimately, the aim is to avoid the need for formal dunning procedures.

Aside from Germany, Pair Finance is already active in Austria, Belgium, France and the Netherlands. According to the press release, the company’s customer base covers more than 550 well-known brands active in areas including e-commerce, payment services, mobility, banking and insurance, the energy and service sectors, as well as large media houses. Pair Finance has been working with innovative Swiss financial service providers for several years already, including a multi-year partnership with the digital payment service TWINT.

“Both the technology and track record, as well as the expertise of the incredible team at Pair Finance, will win over the demanding Swiss market”, as Marko Kusigerski, Country Head Switzerland at Pair Finance, comments in the press release. For the company founder and CEO Stephan Stricker, “establishing a completely new generation of digital debt collection services with PAIR Finance in addition to launching innovations within this sector in Switzerland” are defined as clear objectives. ce/mm