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Technological innovation as the key to sustainability
The Greater Zurich Area is aligning its investment promotion strategy with sustainability. Four focus areas are at the core: technology-driven solutions, targeted talent development, the region as a test market for green innovation, and strong partnerships.
A Year of Excellence: From Revolut to the Space Exploration
The 2024 year in location marketing surpasses previous years in quality, scale, and excellence. With 91 new company settlements, the results are also slightly quantitatively positive. Key technologies such as AI and cleantech show remarkable growth.
Global market evaluations
Our GZA experts in the US, Europe, and Asia share insights into current trends and location decisions of international companies - from the AI wave in the US to deep tech growth in Europe and the global expansion of Chinese firms.
Higher BigTech density than Silicon Valley: Welcome to Greater Zurich
For decades, Silicon Valley has reigned as the undisputed epicenter of global innovation. Yet, 5,800 miles away, the Greater Zurich region in Switzerland has built a reputation as Europe’s compact tech powerhouse, attracting an impressive list of global giants.
Robotics in Greater Zurich: "A huge amount of young potential"
The Greater Zurich Area which includes ETH, is often termed the Silicon Valley of robotics. Justifiably so? ETH professor and serial entrepreneur Marco Hutter knows where the greatest opportunities in robotics lie.
Inside the rise of humanoids
Humanoid robotics is experiencing a remarkable surge in development and investment, building on recent breakthroughs in artificial intelligence and automation. The International Humanoid Forum in Biel, Switzerland, offered a timely window into this rapidly evolving field.
Anthropic appoints leading AI researcher Neil Houlsby to lead their Zurich Office
Anthropic, the leading AI safety and research company and creator of AI assistant Claude, has appointed Neil Houlsby to lead its newly-established Zurich office. 
New rankings reinforce Greater Zurich’s position as a global business magnet
The fDi European Cities and Regions of the Future 2025 report has once again ranked Greater Zurich among the best locations for business expansion.
Beyond the hype: What’s next for blockchain, AI, and the Swiss ecosystem?
Two weeks ago, we attended EthereumZuri.ch, a leading blockchain conference at the University of Zurich, now in its third edition. Switzerland—often hailed as a “Crypto Nation”—lived up to its reputation, showcasing a wide range of exciting projects that highlighted the country’s balance of innovation and pragmatism.

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